Remove yourself from Adstra: steps, timeline, and what comes back (2026)
At a glance
- What Adstra is marketing data aggregator
- Parent company / network Adstra, LLC (formerly American List Counsel / ALC)
- Opt-out difficulty Moderate: OneTrust forms, but you must combine device + DAA/NAI
- Opt-out URL https://www.adstradata.com/privacy-policy/
- Time to removal CCPA: up to 45 days
- Does data come back? Two-step identity validation before providing personal information
- Read time 5 min
Most relevant if this is you: Privacy for high-net-worth households
Adstra collects and sells consumer data in bulk. You cannot look yourself up, but advertisers, insurers, and data resellers can buy profiles that include you.
What is Adstra?
Adstra is a marketing data-management broker (formerly ALC). It builds consumer profiles from public records, other brokers, and telecom and government sources, then sells and licenses that data for direct-mail and digital advertising, cross-device targeting, and audience segmentation in bulk. Unlike consumer people-search sites, Adstra does not offer a public profile lookup, but it still holds and sells your personal data.
What data Adstra has on you
Adstra collects consumer data in bulk for advertisers and data resellers. You cannot look yourself up, but here is what they typically hold:
- full name
- postal address, often going back 10 to 20 years
- email, personal and work where available
- phone, landline and mobile, sourced from commercial providers and public records
- IP address, often going back 10 to 20 years
- browsing activity
- device identifiers/advertising ID
- demographics
- lifestyle/psychographic data
- inferred interests/audience segments
Not every profile contains all categories. Depth depends on what public records exist in your jurisdiction and how much commercial data has been linked to your identity. For most adults with any public record history, Adstra has enough to paint a detailed picture.
Prefer it handled for you? Delist finds your Adstra listing, files the opt-out, and re-checks and re-files if it comes back — start with a free scan.
How to opt out of Adstra: step by step
- Go to adstradata.com/privacy-policy/ and use the OneTrust 'do not sell'/deletion web forms
- Fill out name, address, email; complete captcha and submit
- Web targeting: use the Adstra browser opt-out link (sets an opt-out cookie via partners like AppNexus)
- Mobile: enable 'limit ad tracking' (iOS)/'opt out of interest-based ads' (Android) and reset the advertising ID
- Use the Adstra Online ID opt-out/advertising-ID reset tool (bluecava.com)
- Perform DAA (aboutads.info/choices) and NAI (networkadvertising.org/choices) opt-outs
- Email privacy.officer@adstradata.com; use a disposable email
How long does Adstra removal take?
After you complete the opt-out, Adstra typically processes removals within CCPA: up to 45 days.
The catch: your data comes back
The most important thing to understand about Adstra removal: it is temporary.
Adstra runs two-step identity validation before providing personal information. Browser and cookie opt-outs decay when cookies are deleted or you switch browsers or devices, so reset the advertising ID on each device. Adstra continuously re-acquires data from public records, other brokers, telecom, and government sources, so suppression decays. Some client uses, such as fraud prevention, are not subject to opt-out.
Data can return after an opt-out if the broker later ingests a new record. Whether and when that happens varies by company and source. Periodic checks can catch re-listings; a monitoring service can re-file when supported.
This is the part Delist handles. Adstra is one of dozens of sites holding your information, and removals do not stay removed on their own. Delist finds where you are exposed, files each opt-out, and re-checks for re-listings — re-filing when your data comes back.
See what Adstra shows about you →What Adstra's opt-out does not cover
- Other brokers are not affected. Removing yourself from Adstra does nothing to American List Counsel (ALC), BlueCava (online ID opt-out), or the dozens of other sites where your data is exposed. Each requires its own opt-out.
- Cached copies may persist. Google and other search engines may cache your Adstra profile for days or weeks after it is removed. Use Google's content removal tool to request de-indexing.
- Multiple profiles may exist. If you have lived in multiple states, changed your name, or have multiple phone numbers, Adstra may have built separate profiles for each variation. Search and opt out of each.
Tips for a successful opt-out
Use a dedicated email. Use an alias or a separate account for removal requests. Keeps your primary inbox out of Adstra's system and keeps confirmation emails organized.
Search every angle. Do not just search by name. Try phone number and email too. You may have more than one listing.
Document the request. Screenshot the confirmation page and save the confirmation email. Useful if you ever need to prove you requested removal.
Frequently asked questions
How long does Adstra take to remove my information?
After completing the opt-out, Adstra typically processes removals within CCPA: up to 45 days.
Does Adstra put my data back after I opt out?
Adstra runs two-step identity validation before providing personal information. Browser and cookie opt-outs decay when cookies are deleted or you switch browsers or devices, so reset the advertising ID on each device. Adstra continuously re-acquires data from public records, other brokers, telecom, and government sources...
Is the Adstra opt-out free?
Yes. Adstra's opt-out process is free. You do not need to pay or create an account to request removal of your listing.
What's the difference between Adstra and American List Counsel (ALC)?
Both are part of the same corporate network, but each maintains separate listings and may require separate opt-out requests.
Do I have to opt out of Adstra if I use Delist?
No. Delist handles the Adstra opt-out for you, along with removals across dozens of other data brokers, and monitors for re-listings.
Steps current as of 2026-06-22. Verify on Adstra's official opt-out page.
Official sources
Links and instructions checked . Bot protection can prevent automated checks even when a page works in a browser.