Differentiate your book with active data-broker removal, not just monitoring.

Plug Delist into your existing distribution — brokerage, benefits administrator, or carrier — as a voluntary benefit or value-add. Adds a real protection layer without disrupting your existing programs.

The voluntary-benefit category is crowded with similar products

Most identity-theft and credit-monitoring products in the voluntary-benefit market overlap heavily. Differentiation comes from coverage angle, not feature count.

Identity-theft monitoring doesn't address the source

Standard identity-monitoring products tell members when fraud happens. They don't reduce the data exposure that makes fraud easy in the first place. Delist addresses the upstream problem, not just the downstream alert.

Members rarely use the benefits they already have

Voluntary benefits with low engagement aren't differentiators. The benefits members actually use — the ones that produce concrete outcomes within weeks — are what drive renewal and refer.

Brokers face their own NMLS-style exposure

Licensed brokers, advisors, and producers are searchable in public registries with names attached. Same broker layer that exposes consumers exposes the people selling the policies. Including the broker themselves in the offering is a strong loyalty signal.

Sales differentiation needs a story, not a SKU

Voluntary benefits that close on "we have 14 features" don't win. They win on "here's the specific problem this solves for your employees." Privacy is a concrete, board-level concern in 2026.

How Delist plugs into your distribution

Voluntary benefit, value-add, or differentiated wrap. Three deployment patterns; you pick what fits.

Voluntary benefit (member-paid)

Offered alongside dental, vision, identity monitoring. Member pays through payroll; you receive a per-enrollment commission. Standard voluntary-benefit economics.

Employer-paid value-add

Bundled into the employer's broader benefits package at flat per-life pricing. Differentiates your placements vs. competing brokerages.

Producer / broker self-coverage

Your licensed producers get coverage included as a perk of working with your shop. Recruiting + retention angle on top of the consumer-facing offering.

Co-branded enrollment

Member sees your brand on the enrollment landing and through the dashboard. Aggregate reporting back to your team (no PII).

Family-plan structure

Spouse + dependent coverage in the same enrollment. Especially valuable for employer-paid bundling.

Persistent escalation layer

Every opt-out backed by automated, persistent follow-up. Members get deadline tracking, written follow-up when a broker misses one, and continued escalation until the data comes down — all at no additional cost. Differentiates from cheaper monitoring-only products.

Voluntary or paid · flexible distribution Co-branded · your logo + brand AES-256 · encrypted handling CCPA / GDPR · legal requests included

Add Delist to your distribution

Pricing scales with covered-life count and deployment model. Most partnerships start with a pilot in one book before broader rollout. We respond within one business day.

Email sales@delist.ai → Or reach us at sales@delist.ai

Frequently asked questions

How does this differ from identity-theft monitoring products in the same category?
Identity-theft monitoring alerts members when fraud has already happened. Delist removes the underlying data exposure that makes fraud likely in the first place. Different layer of the problem; complementary rather than redundant. Several of our partnerships position both alongside each other.
Can we resell this under our own brand?
Light co-branding is standard. Full white-label requires larger covered-life commitments and a longer integration timeline. We work through this on the sales call — both options exist.
What's the typical enrollment rate for voluntary-benefit deployments?
Enrollment for voluntary benefits varies widely by employer, communication quality, and competing offerings. Our partners typically see steady enrollment growth over 18-24 months as awareness builds, with strong second-year renewals among members who enrolled in year one.
Do we have access to member data?
Only the minimum needed to support the partnership. Members enroll directly; you receive aggregate enrollment and engagement metrics rather than individual PII. The partnership operates with the same data-minimization principles as the underlying product.
How does the commission structure work?
Per-enrollment commissions for voluntary-benefit deployments. Flat licensing fees for employer-paid value-add models. Producer/broker self-coverage is typically a flat-fee package. We discuss specifics on the sales call.