Kentucky Data Privacy & Data Broker Removal

Kentucky has a comprehensive privacy law that gives you the right to access, delete, and control your personal data. Here is how those rights work in practice and how to remove yourself from data brokers.

Your rights in Kentucky

Kentucky residents are protected by the Kentucky Consumer Data Protection Act (KCDPA).

• Right to Access & Know — Request a copy of the personal information a company holds about you.
• Right to Correct — Request corrections to inaccurate personal information.
• Right to Delete — Ask a company to delete your personal information.
• Right to Data Portability — Get your data in a portable format you can take to another service.
• Right to Opt Out of Sale — Tell a company to stop selling your personal information.
• Right to Opt Out of Targeted Advertising — Stop companies from targeting you with ads based on your personal data.
• Right to Opt Out of Profiling — Stop companies from building a behavioral profile about you.
• Right to Appeal — Challenge a company's decision to deny your privacy request.

Does this cover the company that has my data?

Most companies that collect or sell personal data in Kentucky are likely covered.

Controls/processes the personal data of 100,000+ Kentucky consumers, Or 25,000+ consumers And derives more than 50% of gross revenue from the sale of personal data (Virginia model).

How to remove yourself from data brokers in Kentucky

Your state law gives you the right to request deletion — but exercising it across hundreds of brokers takes real effort. Here are the most effective steps, in order.

1. Enable Global Privacy Control

Global Privacy Control is a free browser setting that automatically tells every website you visit not to sell or share your data. It takes two minutes to enable and works silently in the background on every site. Kentucky does not mandate it yet, but most major companies honor it voluntarily because they must comply with California's law anyway.

2. Submit direct opt-out requests

For brokers not covered by the registry or GPC, you can submit requests directly. Look for the "Do Not Sell My Personal Information" link in each company's website footer — most major brokers have one. You can also submit formal access, deletion, or correction requests through each company's privacy policy page.

Under Kentucky's law, covered companies must respond within the statutory deadline. If they don't, you have grounds to file a complaint with the Kentucky Attorney General.

3. Automate ongoing removal

Here is the part nobody tells you: even after you complete every step above, brokers re-ingest your information from public records, data-sharing networks, and commercial databases. Within a few months, your profiles reappear. Staying removed from hundreds of brokers is not a one-time task — it is an ongoing commitment that most people cannot maintain manually.

Kentucky's data broker law: what it means for you

Kentucky does not have a dedicated data-broker registry. Most national data brokers are registered in California and honor opt-out requests from residents of any state — but without a Kentucky-specific law requiring it, you have no legal recourse if a broker ignores your request. Services like Delist handle this across states and brokers in one place.

Other privacy protections in Kentucky

Beyond the comprehensive privacy law, Kentucky has additional protections that may apply to you:

• Address-confidentiality protections for DV survivors.
• Data-protection-assessment obligations apply to processing on/after June 1, 2026 (HB 473 amendment).
• No Daniel's-Law-style statute identified.
• Biometric data — No standalone biometric statute with a private right of action (biometric data is 'sensitive data' under the KCDPA).

How to file a privacy complaint in Kentucky

Kentucky Attorney General, Office of Consumer Protection — https://www.ag.ky.gov/Priorities/Consumer-Protection/

Most state agencies enforce privacy laws in the aggregate — they investigate patterns of violations rather than resolving individual disputes. Filing a complaint still matters: it creates a record that helps trigger enforcement actions.

Frequently asked questions

Sources

• koleyjessen.com
• multistate.us
• ag.ky.gov