Remove your data from Nielsen

Delist pursues supported removal requests and tracks their status. Before requesting help with Nielsen, check the current request scope and any steps that require you. A request receipt does not establish that a listing is no longer visible.

Prefer to handle the request yourself? Read the Nielsen request guide and its current limits.

What Nielsen is

audience-measurement / data management platform

Parent company

Nielsen Holdings

Opt-out difficulty

moderate

Opt-out page

https://www.nielsen.com/legal/optout-page/

Verification required

none

Time to removal

Not specified; processed promptly, applied per browser/device

Does your data come back?

Email used only for opt-out matching; Nielsen removes associated info and retains the identifier to avoid re-collecting.

What is Nielsen?

Global audience-measurement/consumer-data company measuring TV, radio and digital consumption and, via Nielsen Marketing Cloud (formerly eXelate), building/licensing audience segments; sells audience/measurement products in bulk.

Data categories Delist has recorded for Nielsen

• demographics
• media consumption/viewership
• online identifiers/cookies
• device IDs/MAIDs
• inferred interests/audience segments
• email (for opt-out matching)

Removal and reappearance limits

Email used only for opt-out matching; Nielsen removes associated info and retains the identifier to avoid re-collecting. Opt-out is browser/device-specific and lost if cookies cleared/devices switched — opt out on each. Nielsen states it does not sell PI to third parties for their own use and primarily uses aggregated/demographic data. Panel participation is separate/voluntary.

Where Delist fits

Review the current supported removal work and any steps that require you. Submission, a provider response and direct visibility establish different things; blocked access is inconclusive.

Run a free scan

Beyond Nielsen: see your state's data privacy rights for laws that may give you stronger tools than opting out site-by-site.