How long does it take Nielsen to remove my information?

Not specified; processed promptly, applied per browser/device

Is the Nielsen opt-out free?

Yes — Nielsen's own opt-out is free. It's the time, the verification steps, and the re-listing that make people hand it to a removal service.

Does opting out of Nielsen cover its sister sites?

Nielsen shares a network with Nielsen Marketing Cloud (eXelate), Nielsen Digital Measurement, Nielsen ONE. Distinguish NMC (audience data), digital measurement (device opt-out), and panels (1-800-237-6493). Honors authorized-agent requests via privacy.department@nielsen.com.

Do I still need to opt out of Nielsen if I use Delist?

No. Delist files the Nielsen opt-out for you, along with the other brokers that carry your information, and re-checks that it stays down.

Remove your data from Nielsen

July 7, 2026 · 1 min read

Delist removes your personal information from Nielsen and keeps it off. We find your listing, file the opt-out as your authorized agent, confirm the record is gone, and re-check that it stays down. Nielsen shares a network with Nielsen Marketing Cloud (eXelate), Nielsen Digital Measurement, Nielsen ONE — one engagement covers those too.

Remove your data from Nielsen →

What Nielsen is	audience-measurement / data management platform
Parent company	Nielsen Holdings
Opt-out difficulty	moderate
Opt-out page	https://www.nielsen.com/legal/optout-page/
Verification required	none
Time to removal	Not specified; processed promptly, applied per browser/device
Does your data come back?	Email used only for opt-out matching; Nielsen removes associated info and retains the identifier to avoid re-collecting.

What is Nielsen?

Global audience-measurement/consumer-data company measuring TV, radio and digital consumption and, via Nielsen Marketing Cloud (formerly eXelate), building/licensing audience segments; sells audience/measurement products in bulk.

What Nielsen shows about you

demographics
media consumption/viewership
online identifiers/cookies
device IDs/MAIDs
inferred interests/audience segments
email (for opt-out matching)

Why removing Nielsen isn't one-and-done

Email used only for opt-out matching; Nielsen removes associated info and retains the identifier to avoid re-collecting. Opt-out is browser/device-specific and lost if cookies cleared/devices switched — opt out on each. Nielsen states it does not sell PI to third parties for their own use and primarily uses aggregated/demographic data. Panel participation is separate/voluntary.

Delist re-checks confirmed removals and re-files when a record comes back, so you don't have to watch Nielsen yourself.

Get off Nielsen — and every other broker

Your information is rarely on just one site. Delist finds where you appear, files the opt-outs, and keeps checking that they stay down — across the brokers, not just Nielsen.

Run a free scan →

Prefer to do it yourself? Our step-by-step Nielsen removal guide walks through every screen of the manual opt-out.

Beyond Nielsen: see your state's data privacy rights for laws that may give you stronger tools than opting out site-by-site.

Find out what data brokers know about you

Run a free scan to see which sites are exposing your personal information — name, phone, address, email, and more.

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